Matr Boomie

Matr Boomie is a Fair Trade collection from India that marries modern design sensibility with inspiring traditional art forms.

Fair Go Trading works with Matr Boomie to create opportunities for women and minorities to realize their creative, economic and leadership potential.

Matr Boomie has a network that empowers 20,000 artisans in 40 partner communities throughout India. As a result we have an exclusive, modern, boho-chic styles that appeal to customers.

Matr Boomie began in 2006 with the mission of creating opportunities for women and minorities to realize their creative, economic and leadership potential. Since then our network has grown to empower 20,000 artisans in 40 partner communities throughout India. More than 1,500 retailers in North America, Europe, Australia and Asia sell our jewellery, gifts, journals, fashion and home accessories.

Bringing people and cultures closer together.
Fair Go Trading distributes the Matr Boomie range in Australia and New Zealand.
Our work has enabled us to build a credible force in the Fair Trade market while making critical differences in the lives of partner artisans, their families and communities.



Matr Boomie designs products that sustain jobs for people throughout India - families who have been handcrafting artisanal goods for generations. We partner with women’s groups, minorities, people with special needs, urban slums and isolated rural communities to empower artisans through dignified, sustainable employment.

What are the 10 Fair Trade Principles?

Above all, we value:

  • Safe work conditions

  • Education

  • The confidence and well-being of our artisan partners

  • No child labor

Empowering Women

The current sex ratio in India is 940 females to 1000 males, which reflects in extreme gender inequality. Economic empowerment through Fair Trade and education provides independence, confidence and respect for women. Women are the majority (75%) in our artisan network.

People With Special Needs

It is estimated that 80% of the world’s disabled live in developing countries, where it is difficult to receive proper care and attention. Matr Boomie empowers artisans with special needs with life skills and training - that foster confidence, independence and dignity.

Mahatma Gandhi famously said, “The true India is not to be found in its few cities, but in its 700,000 villages. If the villages perish, India will perish too.” Matr Boomie’s partnerships with thousands of tribal artisans in villages throughout India has quadrupled their monthly incomes

Small Producers

We partner with communities of need it and we purposefully work with groups that show potential. When small producer groups grow, more artisans become self-sufficient, education levels increase and families and communities prosper.

Urban Entrepreneurs

Like the remote rural villages of India, the sprawling urban centers present economic and social struggle for minorities, lower castes, women and the poor. We support the urban entrepreneur as well. We are breaking cycles of poverty with economic empowerment and education.

The experience of Matr Boomie and Fair Go Trading brings the trust, reliability and professionalism of established wholesale companies for the supply of exclusive, modern, boho-chic styles that appeal to ever increasing ethical consumers. We like!

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